Privacy policy
Your data, kept simple.
This page explains what we collect when you join the ORA launch list, why, and what you can do about it.
Draft. Items in brackets are still to be confirmed. This policy should be reviewed by a qualified adviser before the page goes live.
Who we are
ORA is run by [legal company name], [registered address]. We decide how your data is used, so we are responsible for it. Questions or requests: [contact email].
What we collect
| When you | We collect |
|---|---|
| Join the launch list | Your email address, that you ticked the consent box, the date and time you signed up, and which sign-up form you used. |
| Arrive from a link or ad | The campaign source, medium and name in that link (known as UTM tags), so we know which channels work. |
| Answer the optional questions | How you commute and, if you write one, what you find hardest about it. |
| Pay the $1 VIP deposit | Payment is handled by [payment provider]. We receive your name, email and whether the payment went through. We never see your card details. |
We don't ask for anything else, and you don't need an account.
Why we use it
- To email you about the launch on Kickstarter on December 1st, with your consent.
- To understand our first customers, using your optional answers and the campaign source, with your consent.
- To manage VIP deposits, to fulfil the offer you paid for.
We only send launch emails. We won't add you to anything else without asking.
Stored in your browser
The page saves two small things in your own browser: that you've already signed up, so we don't ask twice, and the campaign source, so it's kept if you come back later. This stays on your device. You can clear it by clearing your browser's site data.
[If you turn on the Meta Pixel or Google tag: they record page visits and sign-ups for advertising measurement and may set cookies. Add a cookie notice and list them here before enabling them.]
Who we share it with
We never sell your data. We share it only with the services that run the launch for us:
- Our email service, [email provider], which stores the list and sends the emails.
- Our payment provider, [payment provider], for VIP deposits only.
- [Analytics or advertising providers, if enabled.]
Your data is stored in [country or region]. [If it moves outside your region, explain the safeguards used.]
How long we keep it
We keep your sign-up details until you unsubscribe, or until [X months] after the Kickstarter campaign ends, whichever comes first. Then we delete them. Payment records are kept for [period required by law].
Your choices
- Unsubscribe with the link in any email we send.
- See, correct or delete your data, or withdraw consent, by emailing [contact email]. We'll reply within [30 days].
- Complain to your data protection authority, [name of authority], if you think we've got something wrong.
Children
The launch list is for people aged 16 and over. [Confirm the age limit for your markets.]
Changes
If we change this policy, we'll update the date at the top. If a change affects how we use data you've already given us, we'll email you first.